I wonder if anybody out there can help me with this. I’ve just developed a line of handbags (sueboriginals.com) (shameful plug). Now I need to approach boutiques and stores about carrying them. My target market is a smaller boutique looking for every changing stock as the bags are individually done based on the fabrics that I find. My question: how do I approach the boutique. Is it best to just show up with some of the bags in the car, do I send a postcard mailing with pictures and the web address and tell them to contact me if they are interested? Making the bags was the easy part – the selling does not come naturally to me and I have no idea how to start.
Any help or quidance is appreciated.