looking for suggestions for software

I just bought a Janome 350E. I’m looking for software that is beginner friendly but still offers variety and a challenge. The shop I purchased my machine from suggests a program that cost about $300. Any suggestions from any of you great embroiderers. ?
Replies
Here is the site for Embird - http://embird.com/index.htm
You can also find a lot of users at http://sewforum.com
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